SWG3 is one of Scotland’s most distinctive independent venues for art, nightlife and culture — and one of the leading venues to hire in Glasgow. With an experienced team on hand to look after all the details, our six diverse, atmospheric spaces are regularly transformed to host a wide variety of events.
Whilst our Photography Studio offers a dedicated built-for-purpose area for photographers and videographers looking for a professional space for shoots of any kind, the entire venue is regularly hired by national TV and film companies, photographers, and agencies for film shoots, photo shoots, and music videos.
With six different unique spaces, all with their own charm, SWG3 is a stylish, distinctive venue that's ready to be dressed for product launches and brand activations. Global brands such as Bombay Sapphire, All Saints, and a whole load more have already launched products and held successful brand activation nights at the venue.
Art is ingrained in our DNA, and we know how important it is to showcase all forms – from urban art, to fashion. We have a variety of spaces available to hire for art exhibitions, fashion shows, and everything in between. We are proud to be an event partner for GI Festival, and have hosted performances from Scottish Ballet, and National Theatre of Scotland.
With a variety of large spaces available with room for hundreds of people and plenty of stalls, coupled with great transport links to the city centre, SWG3 is the perfect venue for indoor festivals and markets. Previous events have included The National Scottish Whisky Festival, Sole Bloc Festival, Art Car Boot Sale, and various others.
We have a range of spaces, with flexible seating capacities ranging from 50 to 500 people, which makes the venue the ideal location for corporate conferences and discussions. Industry leaders such as The New York Times, The Nighttime Industries Association, and many more have all previously hired SWG3 for global conferences.
Whether you're a podcaster looking to host a live show, or a sports promoter looking to put on an event, SWG3 is home to a variety of spaces suitable for all sports, lifestyle and entertainment events. We have previously hosted live events with Open Goal, fitness guru Courtney Black, as well as Muay Thai and boxing events.
We know that in this day and age, people are always looking for somewhere a bit different to celebrate all those special moments – no matter what they are. With its cool, industrial, underground vibe, SWG3 is the perfect place for celebrating the most important moments in your life, but in a truly unique, one-of-a-kind setting.
A range of unique spaces with excellent bar facilities that can be tailored to your needs, with room for up to 500 dinner guests, makes SWG3 the perfect venue for corporate dinners, awards ceremonies, and charity balls. The Marketing Society Star Awards, and several other ceremonies have previously been held at the venue.